Selected work / Baumlandgarten

A website and a leaflet. Designed together.

For Baumlandgarten, existing content was reorganised, the website redesigned and a matching leaflet created. Here you can see the starting point and the result.

The old Baumlandgarten website with a fragmented navigation and many competing elements.
Before: lots of content without clear priorities.
The new Baumlandgarten website with a large image area and a clearly structured introduction.
After: a calm introduction with a clear structure.

The task

Make existing content easier to access.

Subject matter, images and existing materials formed the foundation. The redesign organised services, shortened copy and simplified contact options.

Structure

Services, topics and contact options were reorganised.

Language

Existing content was shortened and made easier to understand.

Appearance

Imagery, colours and spacing follow a calm visual system.

Print design

The website and leaflet were designed to work together.

An extension

The design continues in print.

The print design carries over the website’s colours, imagery and structure, keeping the identity consistent beyond the screen.

Outside of the Baumlandgarten leaflet, with nature imagery and contact details.
Leaflet, outside
Inside of the Baumlandgarten leaflet, with organised services and images.
Leaflet, inside

A similar project

Your website can move forward too.

Send a link to your website and describe what you would like to change.